Write a Formal Business Report persuading the senior management of your organization to initiate a change in processes, procedures, products, people, or structure based on events that are currently happening in your business environment (you may use a past experience). Your business report should contain a minimum of three relevant visuals (see Chapter 17).

The following topic for your Formal Business Report is:

How to most effectively use social media to express company identity.

Must begin with an introductory paragraph that has a succinct thesis statement.
Must address the topic of the paper with critical thought.
Must end with a conclusion that reaffirms your thesis and issues a call to action. (What do you want your audience to do with the information you’ve presented in your report?)
Must use at least three scholarly sources.
Must use at least three relevant images to help illustrate and summarize the information in your report.
Must document all text-based sources and graphics in APA style.

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